Essays and tools for thoughtful entrepreneurs navigating voice, visibility, trust, and relational communication online
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transparent discussions on content strategy, brand expression, & genuine connections from The Wordsmith Studio
Someone told me this week that my personality is “just like their puppy.”
This white puppy, to be exact.
It was said with a lot of affection, and honestly, I knew exactly what they meant.
Excited. Engaged. A little all over the place in the best way. The kind of energy that walks into a room and wants to connect with everything at once.
I laughed, because… fair.
A day or two later, someone else looked at me and said, very gently, “Hey… are you okay? You’ve looked really tired lately.”
Also fair.
And somewhere in between those two moments, someone described me as “sparkly.”
Which I’m still not entirely sure how to quantify, but I’m choosing to take as a compliment.
All of this happened in the same week.
Same person. Same life. Same general set of circumstances.
Completely different read.
It made me stop for a second.
Not because any of it felt wrong, but because it was all true at the same time.
I can be animated and engaged and full of energy in one moment, and then feel completely drained in the next.
I can show up in a way that feels bright and present to someone else, while quietly running on very little behind the scenes.
I can be “sparkly” and tired at the same time.
And I think we forget that.
About ourselves. About other people.
We tend to collapse everything into one story.
“She’s high energy.” “He’s low energy.” “They’re always on.” “They’ve been off lately.”
As if there’s a single, stable version of a person that we can point to and say, that’s the real one.
But most of the time, it’s just… layers.
Context. Timing. Capacity.
What’s visible in that moment, and what isn’t.
I’ve been thinking about this in my work, too.
Because there’s a lot of pressure — especially in content — to pick a lane when it comes to how you show up.
To be consistent in your tone. Your energy. Your presence.
To make sure people “know what they’re getting.”
And there’s value in that, to a point.
But I’m starting to think that what actually builds connection isn’t consistency of energy.
It’s consistency of presence.
Not showing up the exact same way every time.
But showing up honestly, from wherever you actually are.
Some days that might look like clarity and momentum and ideas that feel easy to share.
Other days it might look quieter. Slower. More reflective.
And sometimes it might look like both at once.
The people who connect with you don’t need you to be one version of yourself. They just need you to be there.
Which, if I’m honest, is a little relieving.
Because trying to maintain a single, fixed energy all the time is exhausting.
And also… not real.
So this week, I’m letting all of it be true.
The sparkly parts. The tired parts. The moments where I feel like a very enthusiastic puppy.
And the ones where I absolutely do not.
If your energy has felt inconsistent lately, or hard to pin down, or different depending on the moment —
there’s a good chance nothing is wrong.
You’re just a person.
xx, Amy
P.S. This is the kind of thing I’ve been working through inside Finding Me — learning how to notice where I actually am without trying to smooth it into something more consistent or more “presentable.”
It’s a 13-week journal, but really it’s just a space to get honest with yourself and start appreciating the version of you that exists right now.
If you’re in a season like that, you can take a look here.
You're getting this because at some point you said, "Yes, Amy, fill my inbox with words." (Either on my site or when you picked up one of my writing tools.)